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Y.CO Prepare To Embark On Extreme Headnorth Challenge

The Y.CO team is preparing to embark on an extreme challenge for charity under the banner of Headnorth. Commencing April 2015, this 100km trek will take the team from Ice Camp Bameo to the Geographic North Pole, the highest point on Planet Earth. Co-founders Gary Wright and Charlie Birkett, along with Director of Yacht Management Yves Damette, will be joined on the Headnorth challenge by members of the 2003 Rugby World Cup-winning team, Lewis Moody MBE. Danny Grewcock MBE and Josh Lewsey MBE. Three Royal Marines will accompany the group, including expedition leader, accomplished polar explorer Alan Chambers MBE FRGS. Through Headnorth, the team is aiming to raise in excess of £250,000 to be divided between two charities that help those with head injuries and...

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The 3 boats-in-1 Van Diemen Sports Limousine super yacht tender

With the top and glass down, the Sports Limousine is free to travel quickly and store neatly Image Gallery (23 images) The all-new Sports Limousine from Tasmania's Van Diemen Luxury Crafts joins the swelling legion of convertible, multi-use boats that includes the sports coupe-styled Revolver 44 GT and the Kormoran super-transformer. The Sports Limousine goes a step beyond the basic electric hard-top convertible, adding an electrically raised glasshouse to create three distinct body styles for a myriad of on-water uses. It's a cozy fishing boat, a roomy, semi-enclosed limousine, and a compact tender in one. View all The key component of the Sports Limousine's design is its electrically activated roof, which rises and drops into position by way...

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Take a tour of Ben Ainslie Racing base as it nears completion

As the BAR America's Cup base in Portsmouth nears completion, Matthew Sheahan was given a tour of an impressive facility that pulls no punches when it comes to making a statement of intent image: http://keyassets.timeincuk.net/inspirewp/live/wp-content/uploads/sites/21/2015/04/IMG_3414.jpg If you are in any doubt as to how serious the latest British assault on the America's Cup is, there is one simple way of appreciating the effort and commitment that is going in to bringing the Cup back to Britain – just take a look at Ben Ainslie Racing's base. With the building now entering the final months of fit out, the striking 28m tall structure on Camber Quay in Portsmouth is impossible to miss. Admittedly it's still a building sit...

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The Yotspot 24/7 Account

Yotspot has been offering an alternative way to find crew since 2010.   If you are looking to cut out the middle man and bring the recruitment in house please contact us today on trial@yotspot.com   Watch this video to find out more   https://www.youtube.com/watch?v=5d19U8v0Qak#t=33   The Yotspot Team

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Tips for marketing in the luxury market

Every business needs to focus in on a specific audience to try and figure out how to market to them. So, you've probably put a lot of time and effort into figuring out the right audience for your company, but that may not help you if you don't know how to market to them. It does you no good to know that your target audience is women if you don't know how to market to them. If your target market is the wealthy who want luxury items, how do you reach out to them? Here are a few tips for marketing in the luxury market.It's time to get personalPersonalization and humanization are some of the most important parts of marketing in the luxury market. You are not marketing to a group but to an individual who has their own needs and wants. Your audience wants to be catered...

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Yacht Guide Part ii | The yachtie 'widow' girlfriend

We do hope you have enjoyed this week's characters as much as we have enjoyed writing them. The finale for the week (and we feel probably the one we have the most insight about) is the yachtie 'widow' girlfriend. With Tatler's recently published Yacht Guide 2015 in mind, Real Riviera is taking another look at the yachting characters you might encounter in the industry – an industry like no other.   The yachtie 'widow' girlfriend She usually works in recruitment, sales or marketing. A yachtie 'widow'is usually a girlfriend who has either retired from yachting or discovered that being on a yacht isn't quite for her so is working for a company within the yachting industry instead. She lives in her own place and her b...

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Sail vs. Motor

To sail or to motor? Clearly there are differences in the construction, operation and enjoyment of each type of yacht. Though multi-deck motor yachts predominate the world's fleet of superyachts, there is a significant number of sailing yachts, too. Statistics suggest that this figure already exceeds 10% of the fleet, a percentage thought to be on the increase.   Each type of yacht has its supporters. Motor yacht owners wax lyrical about the high volumes of space aboard their vessels dedicated to recreational use, while sail boat aficionados love the sheer romance of it all, the excitement of the race, and the more eco-friendly nature of their craft. There are detractors, too. Owners of motor yachts call sails 'laundry', with sailing crew referred to as 'r...

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Yachties at risk as Isis takes to the sea

LUXURY yachts and other shipping in the Mediterranean could come under attack from heavily armed Isis fighters using speedboats to conduct attacks from the Libyan coast, a former Royal Navy admiral warned this weekend. Rear Admiral Chris Parry said he feared the "super-rich" could be singled out as part of a piracy campaign that would threaten shipping from Gibraltar to Greece. "Yachting, any leisure activity, is going to be under threat," he said. "If I were the likes of the super-rich I would be getting a bit concerned about my physical security." Isis pirates would pose a greater danger than the Somalis who have attacked shipping in the Indian Ocean because they are better armed. "You are going to get them turning up with sur...

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A day with the Falmouth Coastguard, Britain's busiest maritime rescue centre

Elaine Bunting heads to the rescue co-ordination centre of Falmouth Coastguard where they handle six or seven rescue calls a day   On a headland outside the town Falmouth Coastguard station looks out to sea like a sentinel. Binoculars lie on the window ledge, but the days of watching, at least physically, are long gone. Inside the operations room, watch officers sit at two rows of desks. It could be any office apart from the air of calm and expectancy. They wait. They listen. For anyone who ever needs to be rescued far out into the Atlantic – sometimes even on the other side of the world – this is where the race to help begins. Maritime Rescue Co-ordination Centre (MRCC) Falmouth, aka Falmouth Coastguard, is one of the busiest rescue co-ordination centres in the...

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US navy to deploy unmanned 'drone' boats within a year

Swarms of unmanned vessels successfully tested in Virginia· Technology inspired by fatal 2000 attack on USS Cole An unmanned boat operates during an Office of Naval Research demonstration of swarmboat technology on Virginia's James River. Photograph: John F Williams/AP Associated Press in Norfolk, Virginia Sunday 5 October 2014 13.41 BST Share on Facebook Share on Twitter Share via Email Share on LinkedIn Share on Google+ Shares 576 Comments 29 Self-guided unmanned patrol boats that can leave warships they are protecting and swarm and attack potential threats on the water could join the navy's fleet within a year, defence officials say, adding the new technology could one day help stop attacks like the deadly 2000 bombing of the USS Cole off Yeme...

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