The future of sustainable yacht clothing is here....
Billions of items of clothing are produced and sold every year. Once finished with, most are thrown away.
A truck load of clothing goes to landfill every second of the day. Within the superacht industry we have all witnessed the dumping of wasted, used and even new yacht clothing.
To make a difference, Alex left his position as a Chief Officer and created Circular Custom Clothing, a clothing company dedicated to true sustainability.
He spent countless hours working on solutions to avoid waste within the industry, knowing all along that the solutions could not be achieved by one human alone. But he had to start somewhere.
The most used item of clothing in the superyacht industry is the t-shirt. It nearly always carries the business or yacht logo on both front and back.
Every yacht Alex worked on had to order high minimum quantities to get the logos applied to the garments. This tied up money and space. And eventually they were always left with the wrong sizes. It all added up to waste.
Alex hunted out suppliers who lived and breathed real sustainability. Those who could provide reliable, user friendly, print on demand products where customers could order any quantity. No minimums, no waste.
And if possible, customers could return used products to be recycled into new ones. A circular mission.
At Circular Custom Clothing we can now deliver products that are printed in real time where customers can receive them quickly. They no longer waste time and money over-ordering to meet minimums.
Customers can order just one or thousands.
On top of that all our products are manufactured in factories that use renewable wind farm energy, where they use traceable and certified organic cotton. This cotton is ginned, spun and knitted using 100% recycled water.
Join Alex to make a difference and to stop clothing going into landfill and our oceans.